Advantage for agents
The Largest Digital Marketing Platform for Independent Agents
Boost your online presence and connect with exclusive high-intent leads referrals.

Why our referrals are better than leads
We deliver local, high-intent, appetite-matching prospects guaranteed to suit your preferred business appetite.
When a consumer requests to be contacted by an agency, we call that a referral. It is better than a lead because these prospects are:
- Inbound
- Real-Time
- Organic
- High-Intent
- Appetite-Matching
- Exclusive


We believe in the quality of our referrals so much that we created a live feed so you can see the types of referrals you can expect to receive, right now!

First...
You customize your agency profile
Tell us about your agency and the business you want to write. Then, we feature you in our directory.

Meanwhile...
We bring in the prospects
Consumers looking for an agent are asked a few questions about their insurance needs.

Then...
Shoppers get recommended to you
Our recommendation engine matches your profile to the right shoppers and gets you connected.
There's an Advantage subscription to fit every agency size & need

Too busy for prospecting? Then you need Claim-it.
Our patent pending system sends you the prospects you want, exactly when you want them. It’s like the Uber for insurance prospecting!
When the right insurance prospect is ready to buy, will they be able to find you?
Getting recommended is a huge deal, especially when it’s by a trusted source
As Featured In






Hundreds of happy independent agents have shared their stories
(here’s just a few!)
Michigan Agency Success Story – Ryan Carrigan – Claim-it Series
Ryan Carrigan Coffey Insurance Agency Cadillac, Michigan “It's definitely been beneficial and worth the investment.” “I've had some of these referrals where I'll sell them a policy, and I've actually had them referring other businesses that they know to me.” “I’ve got...
Pennsylvania Agency Success Story – Nathan Breece
Nathan Breece America Insurance Agency Inc. Newtown, Pennsylvania “I have a $600,000 account I wrote [through Advantage]”. “Even without the outlier of that one [largest] account, I've doubled my money from what I've put in.” “Why wouldn't you have another source...
Illinois Agency Success Story – Kenny Branch – Claim-it Series
Kenny Branch Arial Insurance Group Lincolnshire, Illinois “It’s paying for itself two or three times over.” “The largest [account] has been about $150k premium.” "The leads are a lot warmer with the Claim-it program... Folks are genuinely looking for insurance."...
Texas Agency Success Story – Eric Zuckero – Claim-it Series
Eric Zuckero TopTier Insurance Agency LLC Houston, Texas “It’s been a lifesaver.” “[Our close ratio is] maybe 85%.” “What we’re putting into it mostly gets us closed accounts… It’s well worth the money.” Keywords: Claim-it, appetite, prospect info prior to purchasing,...
California Agency Success Story – John Brittain
John Brittain Brittain Insurance Services Covina, California “It's been hands down, from a lead source and marketing standpoint, our best option.” “We got a few accounts that were, six figure premiums from the portal, which is huge.” “It’s really gotten our name out...
Texas Agency Success Story – Eric Zuckero
Eric Zuckero TopTier Insurance Agency LLC Houston, Texas “It’s been a godsend to have something like this that we can rely on.” “The return on investment is great.” "It's maybe 50% closures [ with the Claim-it referrals]." TrustedChoice.com is the #1 online resource...
See more success stories
Recommended Reading
The 5 Types of Insurance Referrals Available on TrustedChoice.com
Any independent agent knows referrals are the lifeblood of growing a book of business. At TrustedChoice.com, we specialize in delivering insurance referrals that match your appetite, location, and availability—all in real time. Whether you're looking for prospects...
The Power Move That Will Reshape the IA Channel
We’re excited to share that TrustedChoice.com is now part of the Momentum AMP family! In this video, Chip Bacciocco, CEO of TrustedChoice.com, and Michael Lebor, CEO of Momentum, sit down in Milwaukee to discuss the why behind the partnership—and more importantly,...
The Ultimate Personal Lines Market Appetite Guide
As an independent agent, you understand that placing personal lines business requires access to carriers with diverse appetites and specialized coverages. Whether it's insuring a high-value home, providing coverage for a collector's item, or offering umbrella...